Friend or Foe - Getting What You Want From a Media Interview.
Interviewing is a game in which the reporter deals the cards, but you hold the aces. It’s up to you to play them. And it doesn’t matter if the interview is friendly or hostile. Make the most of it for your firm or your client by mastering interview techniques.
In private, one-on-one sessions we’ll assess your strengths and weaknesses. We’ll address first impressions, identify internal and external stressors, and help you clarify your key messages.
Whether it’s an interview for CNN, local television or radio, or an important publication, your impact comes down to what you say and how you say it. And that takes practice: you will practice on camera with interview questions, receive real-time feedback and practice again and again. We’re with you every step of the way, including during the interview.
We’ll enhance performance, content and appearance. You’ll leave with the confidence and skills to hold up under the toughest conditions.
“Deborah was able to provide me with some keen insight and advice about how to sound like an expert, speak effectively, and look the part, while at the same time coming off naturally to the audience…. I saw results immediately and noticed a tremendous difference in my presentation after having met with Deborah. I would recommend her to anyone.”